Anyone else doing B2B demand gen and slowly turning into a content machine?

Anyone else doing B2B demand gen and slowly turning into a content machine? :sob:

So… I’ve been deep in B2B Demand Generation lately, and honestly it feels like my full-time job is “producing endless content” instead of actual marketing :joy:
Blog posts, videos, social snippets, landing pages… I swear I’m generating more content than oxygen at this point.

To survive, I started sneaking in some AI tools to make things easier.
And ngl… I did not expect them to be THIS addictive.

:popcorn: Tools I’ve been using lately:

  • HitPaw Online AI Video Generator
    Give it a few images + a prompt, and boom—decent-looking marketing video.
    Weirdly effective for quick LinkedIn content.

  • HitPaw VikPea
    My personal “video ER room.”
    Blurry, noisy, low-light clips? Throw them in → they come back looking like they just got a spa treatment.
    Works way better than I expected.

:sweat_smile: The crazy part?

My content output went from “slow but trying” → “why do I suddenly have 3 videos ready today??”
Honestly the AI is outperforming my own editing skills and I’m trying not to take it personally.

Now I’m curious:

  • Do you guys use AI for demand gen? Which tools?

  • Any underrated gems I should try?

  • What format performs best for you—blogs, short videos, carousels?

  • And pls… any “lazy hacks” for content creation? I desperately need those :sob:

Feels like modern B2B marketing is basically a creator economy speedrun, and I’m trying not to burn out lol.

Drop your fav tools + tips below! Let’s share survival strategies :raising_hands: